How We Work
Every engagement follows our proven three-phase methodology designed to minimize risk and maximize learning.
Week 1
Audit & Foundation
Comprehensive analysis and strategic foundation setup
- Current state audit (analytics, campaigns, website)
- Competitive landscape analysis
- Goal setting and KPI definition
- Tool setup and tracking implementation
- Initial strategy documentation
Week 2
14-Day Pilot
Focused execution in your chosen channel
- Campaign/content implementation
- Daily monitoring and optimization
- Performance data collection
- Mid-pilot review and adjustments
- Documentation of learnings
Ongoing
Month-to-Month Growth
Continuous optimization and expansion
- Weekly performance optimization
- Monthly strategy reviews
- Quarterly growth planning
- New channel testing and expansion
- Team training and knowledge transfer
Our Technology Stack
We use industry-leading tools to ensure accurate tracking, comprehensive reporting, and data-driven decision making.
Analytics
Google Analytics 4
Complete website and app analytics setup with
custom conversion tracking
SEO
Google Search Console
SEO performance monitoring and technical issue identification
Tracking
Google Tag Manager
Centralized tracking code management for all marketing platforms
Reporting
Looker Studio
Custom dashboards combining all data sources into actionable reports
Research
Semrush/Ahrefs
Competitive research, keyword tracking, and SEO opportunity identification
Communication
Loom
Weekly video walkthroughs of performance, insights, and recommendations
Reporting & Communication
Slack/Email
Loom Videos
Comprehensive
During Pilots (14 Days)
Daily Updates
Weekly Reviews
Final Report
Loom Updates
Live Calls
Strategy Sessions
Monthly Retainers
Weekly Optimizations
Monthly Reviews
Quarterly Planning
Dashboard Examples
All clients receive custom Looker Studio dashboards with real-time data from all marketing channels.
Performance Overview
Traffic, conversions, cost-per-lead, and ROI metrics across all channels
SEO Dashboard
Keyword rankings, organic traffic trends, and technical SEO health
Ready to See Our Process In Action?
Start with a 14-day pilot and experience our methodology firsthand.